Product Launches & Brand Unveiling

Product & Store Launches



Product Launches & Brand Unveiling

Vanilla Coke Launch:


Vanilla Coke Launch


Coca Cola’s new variant was launched in a Retro Avatar –replete with Colourful Flashmob dancing to the ‘Wakaw’ jingle and innovative Roadshows getting people to jiggy with it.

Samsung Smartphone Café Launch:


Samsung Smart Phone Cafe Launch

After doing the first Samsung Exclusive Store in Kolkata, Samsung asked us to recreate the magic across 60 plus Smartphone Cafes across East

Samsung Club Partner Program:


Samsung Club Partner Programme


  • Samsung asked us to create a loyalty program across their Multi-Brand Retailers. We came up with the concept of Club Partner –an exclusive loyalty program with special privileges
  • After tasting the success in Kolkata, the program is now extending to other cities across the country



Product & Store Launches